Vinyl signs are an effective way to communicate with the public and deliver your message clearly. They are available in a wide range of sizes and shapes to meet diverse spatial requirements, ensuring that your signage is visible and readable wherever it goes. And though they may seem like a premium choice, comparing costs with alternative signage options reveals that vinyl signage is cost-effective over the long run.
One of the primary benefits that sets vinyl signs apart from other signage types is the sheer breadth of designs and colors they are able to support. The flexibility of sign vinyl allows businesses to align their signage with their brand identity, creating a consistent visual presence. As a result, a business that is effectively communicating with its customers is more likely to attract and retain them.
However, it’s important to keep in mind that not all sign vinyl is created equal. Some is better suited for specific applications than others, and the type of vinyl you choose will influence its longevity, durability, and conformability. For instance, vinyl for ADA signage needs to be flexible and durable so that it can conform to a variety of surfaces and endure outdoor conditions. This type of sign vinyl is also usually a little more expensive than other types of vinyl because it meets higher quality standards.
Similarly, sign vinyl can be manufactured in different ways that impact its performance and suitability for certain applications. For example, sign vinyl that is manufactured using polymeric vinyl – which is a type of plasticizer that uses large molecule size particles – is highly resistant to the elements and has excellent durability. On the other hand, calendared and intermediate sign vinyl is cheaper because it does not have such a high resistance to harsh environments.
Additionally, sign vinyl can be printed on using a heat transfer or self-adhesive process. Heat transfer vinyl has a heat-activated adhesive that is used to adhere the sign to the surface, while self-adhesive vinyl has a sticky side that you apply to the surface without needing a lot of pressure. Heat-transfer vinyl is most commonly used for flags and flying banners, while self-adhesive can be applied to a variety of surfaces and is perfect for ADA signage.
The type of sign vinyl you choose will also determine how durable it is. For example, reflective and translucent vinyl have been formulated to be long-lasting by using micro prisms that are able to reflect artificial light (such as headlights). Reflective sign vinyl is essential for road signs and safety markings, while translucent vinyl is often used for signage in dark environments such as backlit displays.
With so many variables in play when it comes to the types of vinyl you can use, it’s important that you consult with a professional to ensure your signage is designed and created to meet your needs and expectations. At Madison Sign Company, our team can advise you on the best type of vinyl for your project, helping you create a signage solution that will stand out and provide exceptional value for your investment.